Advocacy

SERUM Initiative - Phase 2

by SERUM

MYR 32,739.62

Raised of MYR 35,000.00 target.

8

94%

Over 3 Years

Donors

Funded

Left

THE PROBLE

Since the outbreak of COVID-19, many underserved communities such as refugees, urban poor and rural poor have lost their income due to the Movement Control Order (MCO) and decline of financial performance as a whole. In addition, many of them do not have the necessary infrastructure (such as hygiene supplies and digital devices) and online knowledge to generate income via online platforms. 

 

THE SOLUTION

SERUM aims to expand our Buy&Impact initiatives via our SERUM eCommerce Program. The purpose of the crowdfunding is to empower the 3 selected refugee communities that SERUM is working with to become online entrepreneurs by selling impact-driven products through the SERUM eCommerce platform. 

The funds will be utilised to: 

(i) maintain the SERUM eCommerce online platform for 6 months;

(ii) provide additional digital infrastructures and internet access for the communities;

(iii) provide upskilling initiatives to the communities to empower them with the necessary skills to become online entrepreneurs and;

(iv) marketing the community-made products to generate sales.

Goal Breakdown

Goal 1 - Hand sanitisers. Amount Needed: MYR17,500.00

Goal 2 - Reusable face masks. Amount Needed: MYR17,500.00

Goal 3 - . Amount Needed: MYR

Donate now to create both health and economic impact to the underserved communities across Malaysia!

MYR 32,739.62

Raised of MYR 35,000.00 target.

8

94%

-

Donors

Funded

Left

Spread the love

Donors

Amount Donated

MYR 53.25

21/11/2020
Anonymous Donor
Let’s get through this together!
Amount Donated

MYR 53.25

21/11/2020
Nicole Grace
Thank you for doing this! Am glad to contribute even just a little bit :)
Amount Donated

MYR 10.65

15/11/2020
Chng Yan Han
Thanks for creating a positive impact to the community. Keep up the good work! x

About the Organization/Project behind this Campaign

SERUM

 

Since the outbreak of COVID-19, many underserved communities lost their source of income as they usually relied on physical events to sell their handmade items. While many are heavily affected, the underserved communities had it worse as they have been struggling to make ends meet even before the pandemic. While they are struggling to put food on their table, protecting themselves from the Covid has become their additional burden as they couldn’t afford to buy hygiene kits. The cost of purchasing hygiene supplies during the pandemic is higher than usual. Everyone should be given an opportunity to earn their living and be protected from this pandemic.

SERUM aims to provide an online platform for underserved communities to market their handmade products. At the same time, we hope to provide them the opportunities to protect themselves from this pandemic. The funds collected will be used to maintain our online platform and digital marketing to push out the products from the underserved communities. Meanwhile, we are fortunate enough in securing hygiene supplies at a low cost in which we will provide it to the underserved communities with every donation received towards our online platform. With every RM 10 donated to our cause in building the online platform, SERUM will donate a hygiene kit (face mask & 50 ml hand sanitizers) to a beneficiary.

To date, we have collaborations with NGOs such as Tanma Foundation, Taylor's Community, Majlis Belia Malaysia, Kedai Jalanan UM, Lady Ayaz Sewing Centre, Rohingya Women Development Network, Malaysian Karen Organisation, and Impact Malaysia. Through our platform, we have generated an income close to RM 30k to our underserved artisans. Along our journey, we discovered there are many more underserved communities that were stripped of their source of income. We hope to expand our platform to cater to more of the artisan's communities for them to earn an honest living.

Therefore, we would like to invite you to join us on this impact journey. We deeply thank every single one of you for your kind generosity and contribution.

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